Zylofon Music signee has co-signed a deal with the biggest world leading music brand, Universal Music Group(UMG).
The mega deal was announced on July 17 at the launch of the new Pan-African division office of Universal Music Group in Lagos,Nigeria.
Born Livingstone Etse Satekla, the “Bawasaaba” hitmaker, who is currently promoting his latest Epistles of Mama album in Europe, is the latest member of the growing African wing of the UMG.
Also signed to the UMG record label from Africa are Nigerian artistes WurlD, Odunsi (the Engine), Tay Iwar, Mr Eazi and Tekno; Tanzanian singer and songwriter Vanessa Mdee; and Ghanaian soul singer, Cina Soul.
UMG’s new division sited in Lagos is aimed at extending support to artistes throughout the continent and beyond.
The Universal Music Group would also capitalize on its global networks for wider discovery, marketing, promotion and distribution to grow in Africa.